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Chiral

Bye-Bye Red Bull, Welcome Anti-Energy Drinks

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Who would have ever thought they would need to tone down your energy level, much less use an anti-energy drink to achieve it. However, it seems like there is a market for such drinks, since manufacturers are coming up with anti-energy-drinks or relaxation drinks. The new anti-energy drink to hit the market is Drank, which has been made to “slow your roll”. The first flavor to be introduced is grape and contains doses of valerian roots and melatonin. Earlier, a self-claiming relaxation drink called Mary Jane’s relaxing Soda was making news, specially in Los Angeles. It claimed to be a “sugary drink laced with kava”. Kava happens to be a sedative root found in the South pacific. The buyers even have a choice of picking up from Slow Cow (as opposed to Red Bull) and Ex-Chill which now form a sort of competitor for the famous Dr Pepper, AMP Energy etc.

The drink actually works by calming the nerves of the drinker while they enhance mental concentration too. A bottle of the anti-energy-Ex chill can be brought in the market for $2, while Slow Cow will be available for mass purchase from next year onwards. Places like Fiji, Tonga, Samoa etc have already had a round of Kava, which serves as a “recreational drug” for them. The drinks come with no age limit bars, which means just about anyone can consume it. However, those with liver problems are advised to stay away for health reasons. The drinks have already started hoarding in a fan base, who claim to be hooked on to Mary Jane’s Soda.

and also this...

LOS ANGELES: In Los Angeles, where medical marijuana dispensaries outnumber Starbucks and McDonald's restaurants combined, a mood-altering beverage with a cannabis-oriented marketing campaign is gaining in popularity.

Southern California has become the best-selling market for Mary Jane's Relaxing Soda, a sugary drink laced with kava, a sedative South Pacific root.

Matt Moody, a nutritional-supplement developer who created the beverage, said the name was an unabashed reference to weed, though the relaxant compounds in kava are chemically unrelated to those in marijuana.

The advertising agency J. Walter Thompson says that Mary Jane's and other new products such as Slow Cow and Ex Chill are part of a new group of so-called slow-down or anti-energy drinks, which are expected to be one of the top food trends of this year.

The drinks rely on folk medicine sedatives, including kava, chamomile and valerian, to provide an alternative to caffeine-laced and jitter-inducing energy drinks such as Red Bull.

Ann Mack, the director of trendspotting at the agency, said the drinks promote calming and also take on the energy-drink category by claiming to also boost mental focus and concentration.

Travis Arnesen, a spokesman for Ex Drinks in Nevada, said: ''It is a new category, kind of like energy drinks, but designed to relax people. Just recently it has been picking up steam.''

Kava has long been ''a popular recreational drug through much of the Pacific, especially Vanuatu, Fiji, Samoa and Tonga'', said Lamont Lindstrom, a University of Tulsa anthropologist who has studied the plant's use in Pacific Islander culture.

The calming effect claimed for kava was probably real, said Michael Pollastri, a pharmaceuticals chemist at Boston University.

''If there were not therapeutic effects, it would not be a 1000-year-old folk medicine,'' he said.

There are no age limits or restrictions for consumers. Medical experts, however, caution that drinks containing kava and other supplements could have a downside, depending on the chemical compounds used as ingredients and how the plants are processed.

Nathan Scholl, a waiter at a restaurant in Santa Monica, said that he was ''hooked'' on the cola-coloured liquid. While the drink did not make him high, he said he found ''the whole Mary Jane thing funny''.

''I drink it after a long day. It takes five or 10 minutes to sink in and then I feel relaxed and slightly euphoric,'' he said.

Edited by Chiral

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Gee... what a great way to make Kava illegal!

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Norfolk Punch has been around for decades. It used to be easy to find eg main supermarkets, however it seems to have slipped off the radar a bit. Have seen people quite stoned in their own way off this drink. In its own way it sort of serves as a stimulating and nerve calming drink.

Ingredients include...

Fennel

Cornflower Poppy

Ginger Root

Vervain

Linden/Lime Flowers

Camomile

Daisy

Dock

Hops

Liquorice

Clove

Nutmeg

Lemon Balm

Peppermint

Feverfew

Ground Grapeskin

Angelica

Rosemary

Linden/Lime Leaves

Bay Leaves

Cinnamon

Elder Flower

Elder Berry

Alehoof

Meadowsweet

Carraway

Dandelion

Alder Leaves

Thyme

Samphire

Im pretty stoked though. Soon i will be able to have a red bull for breakfast to wake up, some new drink for lunch to improve my performance for the powerpoint presentation to the board, a mary jane after dinner to calm the fuck down.

Hmm it has some similarities with the steriotypical dexie ritalin teenage kid. Has the dex in the day but by the end too wired to sleep so needs another valium script on top just in order to sleep and kinda nullify the stims.

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hah its got melatonin!

the only hormone NOT classified as a drug, and isnt even cleared in aussie prescription except under special conditions. infact most doctors and pharmacists in aus will not even know what your talking about in ref to melatonin.

so dont think this drink will hit our shores and i find it disgusting they are putting it into a drink! they have no idea about long term use of melatonin.

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'The calming effect claimed for kava was probably real', said Michael Pollastri, a pharmaceuticals chemist at Boston University.

Buahahahaha what a genius..... probably :lol:

'If there were not therapeutic effects, it would not be a 1000-year-old folk medicine', he said.

Hmmm now to apply that logical reasoning elsehwere....

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Anti energy drinks = booze...cheers.gif

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